Identity Pixel uses a combination of proprietary identity graph technology and partnerships to match anonymous traffic against a network of over 260 million US consumer profiles. Once matched, we provide full email opt-ins, making these contacts usable within your existing email marketing strategy.

Traditional tools only target known users or those who’ve already opted in. Gobot identifies anonymous travelers before they abandon, connects their cross-device activity, and gives you permissioned email access—so you can re-engage far more visitors with personalized, high-converting messages.

Yes. Travelers often research on one device and book on another. Gobot resolves those fragmented interactions into a single guest identity, allowing you to recognize and re-market to the same traveler whether they’re browsing on mobile, tablet, or desktop.

Most travelers leave your site without ever providing an email address — meaning you lose the ability to follow up once they abandon. Gobot identifies those visitors’ permissioned emails and can automatically send on-brand follow-ups that bring them back to complete their booking. The result is a measurable lift in direct revenue and reduced OTA dependency.

Most travelers leave your site without ever providing an email address — meaning you lose the ability to follow up once they abandon. Gobot identifies those visitors’ permissioned emails and can automatically send on-brand follow-ups that bring them back to complete their booking. The result is a measurable lift in direct revenue and reduced OTA dependency.

Yes. All data provided by Identity Pixel is fully permissioned and compliant with US data privacy regulations.

No. Identity Pixel goes through a multi-layered filtering and validation process to ensure only high-quality, engaged email addresses are passed into your system. Many of our clients experience open and click rates that match or exceed their standard list performance. For those seeking additional assurance, we offer an optional internal ESP optimized for peak deliverability.

Seamlessly. Gobot plugs into your current ESP, CRM, CDP, booking engine, and analytics stack — no rip-and-replace required. It simply adds a powerful identity layer that enriches your existing data and amplifies your marketing channels.

Setup is as simple as adding a one-line JavaScript snippet to your site header or deploying through Google Tag Manager. Most clients are live within 15 minutes. Our team handles everything for you during onboarding.

Yes. Identity Cloud can automatically deliver personalized, branded follow-ups — for example, a reminder to complete a booking or a dynamic offer based on itinerary searches. Or, if preferred, identified emails can flow directly into your existing ESP for your team to manage campaigns.

Not at all. Identity Cloud complements them. By identifying travelers earlier in the funnel, Gobot expands your reach, giving your email, CRM, and ad campaigns access to a much larger, verified audience — including travelers who would otherwise be invisible.

You’ll start seeing new traveler identities and recovered bookings within days of launch. Gobot’s pixel begins identifying traffic as soon as it’s live, and early wins are often visible within the first week.

Hotels, resorts, airlines, cruises, ticketing platforms, and attractions — any brand that drives online traffic but struggles to re-engage visitors who don’t book on the first visit.

If you love the results—which most clients do—you can continue seamlessly without losing data or momentum. If not, there’s no obligation or cost. Our trial is 100% risk-free and includes full support.